This video provides a detailed overview of two practical methods for efficiently managing your LinkedIn personal profile and company pages. The first method involves quickly switching between different brand accounts directly on the LinkedIn platform via the dropdown menu under your profile picture. While simple to operate, frequent switching can be a bit cumbersome. The second method recommends using the third-party management tool, Metricool. This tool supports adding multiple company pages and personal profiles simultaneously, allowing you to easily select a brand and access your LinkedIn account through the top-right menu. Metricool not only allows for real-time monitoring of community growth data, follower changes, and post performance but also automates content scheduling, ensuring consistent account activity and preventing missed important dates. Furthermore, the tool includes a feature to generate professional data reports in just one minute, which can be used to showcase the effectiveness of your LinkedIn strategy to clients or your team. It also supports managing multiple social platforms like Instagram, Facebook, and Google My Business, and is accessible on both desktop and mobile devices, significantly boosting the efficiency of multi-account operations.
